Heineken 3D graphics

Using real life references (later consumed) together with design documents from the client (returned) I created a can, keg and two different sized bottles. Publicis Singapore then used these models for the Heineken online campaign of 2009.

The cost of using photography for these bottle shots are quite immense, so Publicis looked for a way to streamline the process, especially for the web where one can get away with lower resolution. That’s when they commissioned me to create, texture, shade and light these models.

Leave a Reply

Your email address will not be published. Required fields are marked *

Scroll Up